Gamification Conference - Presentations

The Software Innovation Pole Cluster organised its first prominent event on 16 October, 2018, related to Gamification. The Cluster has brought the most experienced experts of the topic to the event. The conference featured "game-making" techniques for participating companies that can be used to improve their performance indicators. The techniques presented could serve as an inspirational for business entities and offer a wealth of new ideas in all areas of life and business. Also, the event was a platform to get acquainted with companies who have already recognized the benefits of gamification in product development and sales.

Gamification is a new corporate approach to inspire employees, which adds value to the company's business success. Did you know that based on some research:
- 30% of the employees change jobs within 1 year
- 60% of them change jobs again in the first 6 weeks of their employment
- their choices are determined by 70% of professional developmental prospects?
(Source: Games for Business)

Losing an employee in the first year may cost the company three times the cost of the person’s wage. This will lead organizations to rediscover themselves and their learning processes, which will help maintain success and identify future business needs. Gamification is a way of identifying the expectations of new employees, by which the individual can follow his own development, finding inspiration and motivation to his daily work professional advance.

What we could offer to participants was that professionally recognized gamification experts demonstrate gamification techniques that can be used to acquire the basics of gamification already during the conference. This way, business executives can already take advantage of their new knowledge in product development and sales the next day. At the conference, a key purpose was to reach a broad spectrum of the labor market in the context of today's inevitable company culture development. This kind of networking provides a forum for marketing and HR professionals, small and medium sized businesses, startup companies, companies focusing on gamification and process design, college and high school students, educators and presenters. The interest in the event grew to be enormous, in just over 2 weeks more than 100 participants registered and the number of companies and other organizations participating exceeded 50. With this order of magnitude, the event also provided an efficient space for building new business relationships and sharing experiences.

Presentations of the conference can be downloaded at the following links:
- Filák Péter, business development director, Games for Business
- Damsa Andrei, expert, NetCoGame
- Sárosi Róbert, CEO, Founder, Duelbox - Event Gamification
- Martonosi János, chief communication officer, Csongrád County Chamber of Commerce and Industry
- Heves Gábor, Regional Environmental Center and Kormányos József, GriffSoft Zrt.
- Jánosi Dóra, investment manager, Hiventures
- Susányi István, cluster expert, Software Innovation Pole Cluster

2018-11-06